Lilium, an electric aviation company based in Germany, said it wants to be the first to sell electric vertical takeoff and landing (eVTOL) aircraft in the US. But it won’t be cheap.
Lilium struck a partnership with a full-service air brokerage and management company, Texas-based EMC Jet, to connect it to the private jet market in the hopes of attracting bigwigs who might be tired of noisy, polluting private jets. And it has secured the first handful of production slots for the aircraft that it will sell to private customers.
But like most private jets, Lilium is going after a premium market that includes corporate executives and others who already own a private aircraft — or two. The company is pricing its Pioneer jets at a cool $10…